Mingo
everyday is do-mingoFEED
Fully 64% of consumers surveyed made their first purchase from a brand because of a digital experience…
More on Razorfish’s 2009 annual report here.

App’s VS Keyboard
There doesn’t appear to be much Droid is lacking – other than the 93,200 apps (100,000+ by recent estimates) that the iPhone’s app store offers.
What determines who “wins” a smartphone platform war? What’ll be cooler, gaming&apps or keyboard&multitasking? In other words, emotional or rational advantages?
“(…) Game developers are more attracted to coding a game for the iPhone, because they’re programming a game to work with a specific piece of hardware and take full advantage of its graphic chip.“
The market will probably fade in two types of philosophy, where the more emotional and trendy will have an iPhone unless Android provides cheaper or wider content with it’s open source. Multitasking, keyboard and mashable applications are also an issue. iPhone heads the emotional but there are many many competitors out there.
“(…)Apple lost out to DOS/Windows because of the attack of the PC clones. Now the droids are coming for iPhone.“
But as a friend said “(…) you know the iphone success is quite more than a tech issue.”

